SEO campaigns
Technical foundations, useful pages, local visibility, authority, and emerging search share one set of priorities.
Explore SEO campaigns ↗The MooseRank process / Human accountable
A clear plan.
A human
at the wheel.
You work with the strategist responsible for the work. Specialist agents help gather and analyze evidence; senior judgment turns it into priorities, delivery, and the next useful move.
Market exclusivity
Your market is protected while we work together.
While you’re an active MooseRank client, we won’t take on any work for a direct competitor in your agreed territory.
- What counts as direct competition?
- We look at overlapping services or products, customers, and territory. A company based outside Huntington can still compete directly with a Huntington HVAC client if both pursue the same HVAC jobs there.
- What work does it cover?
- All MooseRank work, including SEO, Google Ads, website builds, and one-off projects. We won’t accept a direct competitor for a different service while your protection is active.
- How is the territory agreed?
- We check for conflicts before offering an engagement and confirm the covered services or products, customers, and territory in writing before work begins. If you want to expand into another market, we check it before adding it to the agreement.
01 / Onboarding
A kickoff call.
A clear starting point.
Once you agree to work with MooseRank, we start with a kickoff call and requests for the access needed for the agreed work. We discuss your business, services, customers, operating territory, and the result you want to improve.
We examine the current website, local presence, competitors, and search demand. The proposal confirms the approved work, including any website rebuild, focused improvements, or separately scoped requirements.
Compare the free MOOSE preview and human-reviewed follow-up ↗02 / Priorities and delivery
Usually a new website.
Then the ongoing SEO.
For most of our website + SEO engagements, the first deliverable is a new website. Existing sites often need a stronger foundation for search and AI-assisted discovery before the ongoing campaign can do its best work.
That foundation includes clear service information, useful page structure, crawlable content, connected schema, and a usable path to an inquiry. We then develop the SEO campaign month by month. Focused services and ecommerce work follow their own agreed scope.
Website design
The agreed page set, navigation, content, mobile experience, forms, and launch foundations serve a clear customer journey.
Explore Website design ↗Conversion optimization
Examine where interest stops becoming an inquiry. Improve the offer, proof, page experience, and next action.
Explore Conversion optimization ↗Ecommerce SEO
Catalog structure, categories, product information, technical access, and purchase measurement receive a store-specific scope.
Explore Ecommerce SEO ↗Google Ads & PPC
Connect search demand, ads, landing pages, tracking, budget, and lead feedback. Review and adjust the campaign each month.
Explore Google Ads & PPC ↗Agents support the work. The strategist owns the call.
The Director validates the evidence, challenges weak conclusions, and decides what deserves action now, later, or not at all. Meet The Moose and the specialist agents ↗
Direct communication / Working authority
WhatsApp preferred.
Talk when the work needs it.
Reach us by email, text message, or WhatsApp. WhatsApp is the preferred channel. We communicate as much as needed to keep the work moving and bring business context into the decisions.
Room to get the work done.
Clients typically give MooseRank authority to manage content and ongoing optimization. We establish that working authority at the start so routine changes can move ahead without asking you to approve every edit.
Your knowledge of the business still matters. Changes to services, capacity, territory, and lead quality help us keep the campaign pointed toward the right customers.
Find our contact details ↗03 / Monthly conversion reports
Traffic. Impressions.
Conversions.
You receive monthly conversion reports. The month-to-month conversation focuses on where traffic, search impressions, and conversions stand, rather than an itemized list of technical fixes.
Who is reaching the site?
Visits show whether people are arriving. The source and landing page help connect that activity to the campaign.
Where are you being seen?
Search impressions show visibility before a click. Read them alongside traffic and customer actions to understand the bigger picture.
What action followed?
Tracked calls, forms, or purchases show the actions recorded by the available measurement. Your feedback adds lead quality and business outcomes.
These signals help direct the next priority. Visibility is an early signal; it is not the same as a qualified lead or a sale. Explore SEO KPIs, lead tracking, and measuring SEO ROI to understand the distinctions.
Read published client accounts and their evidence ↗04 / Monthly Google Ads review
AI finds opportunities.
A human checks the call.
A human strategist and an AI agent review the campaign and make adjustments every month.
- AI reviews the opportunity.
The agent reviews the campaigns to identify potential improvements.
- A human validates the finding.
The strategist checks whether the opportunity is supported by the evidence and makes sense for the business.
- A human oversees implementation.
Validated opportunities inform campaign adjustments, with human oversight of the implementation.
Run Ads alongside SEO when the mix fits your business: paid search can reach active demand sooner while organic pages and search foundations develop over time.
See the Google Ads + SEO approach ↗Scope, pricing, and ownership
Know the plan
before the work starts.
The published website + SEO program starts at $2,500 USD in month one for the website and SEO foundation, then $1,095 USD per month from month two for ongoing SEO. Ecommerce, advanced functionality, and other custom requirements receive their own scope.
You retain ownership of the website. Hosting is included at no additional charge in the standard website + SEO package. There is no fixed minimum commitment beyond the 30 days’ cancellation notice. The pricing page explains the standard scope and separately quoted work.
Review current pricing and terms ↗Working together / Questions
The practical details.
What happens after I agree to work with MooseRank?
We start with a kickoff call and requests for the access needed for the agreed work. A new website is usually the first deliverable, followed by ongoing SEO. The exact starting point depends on your current website and service scope.
How do I communicate with MooseRank?
You can communicate by email, text message, or WhatsApp. WhatsApp is preferred. We communicate as much as the work requires, rather than limiting communication to a fixed meeting schedule.
Do I need to approve every content change?
Clients typically give MooseRank authority to manage content and ongoing optimization. We establish that working authority at the start so routine changes can move ahead without asking you to approve every edit.
What reporting do I receive?
Clients receive monthly conversion reports, with traffic, search impressions, and conversions showing where performance stands. The focus is business progress rather than an itemized list of technical fixes. Interpretation depends on the tracking and business feedback available.
Who is responsible for the strategy?
You work directly with the strategist responsible for the work. Specialist AI agents support research and analysis; the human strategist validates the evidence and owns the priorities.
What does monthly Google Ads management cost?
The management fee is $300 USD per month. A human strategist and an AI agent review the campaign and make adjustments every month. Advertising spend is separate. The proposal confirms setup, landing-page work, tracking, and engagement terms.
Can Google Ads and SEO run together?
Yes. Google Ads can reach searches sooner once a campaign is approved, funded, and live. SEO takes longer to develop and builds useful pages and search foundations that can keep contributing over time. Each channel has its own budget and measurement.
Do I own the website MooseRank builds?
Yes. You retain ownership of your website. MooseRank can manage the hosting, or you can manage it yourself. The published website + SEO plan requires ChatGPT hosting or Replit. Hosting is included at no additional charge in the standard website + SEO package. There is no fixed minimum commitment beyond the 30 days’ cancellation notice. See pricing for the current scope and terms.
Bring us the business problem
Let’s map the work
to the opportunity.
Tell the strategist what you offer, where you operate, and what progress should look like for your business.
Free buyer tool / Compare the engagement
What does each proposal actually include?
Compare who directs, implements and reviews the work, how results are reported and what the agreement includes. Apply the same questions to MooseRank and every other provider.